Internet Marketing Strategy from Internet Marketing Specialist

Experience
Karyn Wergland: certified web designer & Internet marketing strategist

Since 1999, I have built, updated, and applied web marketing tactics to websites selling everything from ergonomic furniture to fine jewelry to consulting services. At the core of all these projects was my specialty, search engine optimization (SEO) and search engine submission.

Since pay-per-click (PPC) runs a close second in cost-effectiveness behind SEO, I have also launched successful PPC campaigns with Yahoo Search Marketing (formerly known as Overture), Google Adwords, and Findwhat - some with bid management.

Many of my projects have included interactive (Perl, JavaScript and PHP) scripting and e-commerce programming. A detailed understanding of HTML helps me resolve cross-browser issues that plague even professional websites. Novell certification as a web designer and Internet business strategist, with test scores above the level required for instructor certification, have given me a solid and quantifiable basis for my six years of experience in the field.

I have worked with small business owners, handling projects from start to finish. I am equally accustomed to working with web development teams at large corporations to help them maximize their visibility online. Sometimes this requires an understanding of best ways of integrating SEO with dynamic sites. Some need server-level modifications to really benefit from SEO. I can consult with you and your team on any of these topics, as well as usability and navigation - by phone or on-site.

With a degree in creative writing from Emerson College and experience at Houghton Mifflin Publishing, I am well qualified to provide copy writing services. I provide the same kind of editorial review that most customers can expect only in print.

When measuring performance, nothing compares with experience, but I think it relevant to mention that a verbal GRE score in the 99th percentile contributes to my ability to research valuable keywords and put them to use in search engine optimized copy writing. SEO is the intersection of statistics, language skills, and marketing strategy. Therefore, language skills are vital to its success.

In a field where change is the rule, not the exception, my ability to learn quickly and share what I know is not just a benefit, but a requirement. Sound judgment and a strategic mind make me an asset to anyone who wants to succeed online.

Top

Testimonials

"Karyn helped us achieve number one rankings in the search engines... We have seen growth in sales every year by 40-50%....We trust Karyn with our business and attribute our success on the Internet to her."
Patty Englebaugh
President
Ergostoreonline

More Testimonials

TRACK RECORD
I increased traffic to one website from 200 to 9,000 visitors per month with search engine optimization alone.

DID YOU KNOW
that 60-80% of online users find products and services via search engines?

DID YOU KNOW
that search engine optimization is widely known as the most cost-effective form of web marketing?

Specializing in search engine optimization, pay-per-click & Internet marketing strategy
for cost-effective web design & e-commerce solutions, since 1999.